Daily Dawn
Weekday Rates
Combined Rates: Rs. 2800 Per Col Cm
Karachi Rates: Rs. 1400 Per Col Cm
Front Page
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Colour | Cm x Col | Percentage | |||
| Front Page Colour | 15×8 | 108 | 150% | $27 | $7,234 |
| Back Page Colour | 15×8 (Friday/Saturday) | 108 | 90% | $27 | $5,498 |
| Special Offer | 15×4 (Friday/Saturday) | 60 | 150% | $27 | $4,019 |
Page 2
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 15×8 | 432 | 50% | $27 | $17,363 | |
| Colour | 27×8 | 216 | 50% | $27 | $8,681 |
| 15×8 | 108 | 50% | $27 | $4,331 | |
| 15×4 | 60 | 50% | $27 | $2,411 |
Page 3
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| Colour | 27×8 | 216 | 65% | $27 | $9,549 |
| 15×8 | 108 | 65% | $27 | $4,775 | |
| 15×4 | 60 | 65% | $27 | $2,653 |
Page 4
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 54×8 | 432 | 45% | $27 | $16,784 | |
| Colour | 15×8 | 108 | 45% | $27 | $4,196 |
| 15×4 | 60 | 45% | $27 | $2,331 | |
| 27×4 | 108 | 60% | $27 | $4,628 |
Page 5
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 15×8 | 108 | 15% | $27 | $3,328 | |
| 15×4 | 60 | 15% | $27 | $1,849 | |
| 27×4 | 108 | 50% | $27 | $4,341 | |
| B&W | 10×4 | 40 | 25% | $27 | $1,340 |
| Fixed Size are 5×2 , 10×2 , 15×2 will be Accepted at Zero Premium | |||||
Page 8
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 54×8 | 432 | 0% | $27 | $11,575 | |
| 27×8 | 216 | 0% | $27 | $5,788 | |
| 36×6 | 216 | 0% | $27 | $5,788 | |
| B&W | 15×8 | 108 | 0% | $27 | $2,894 |
| 15×4 | 60 | 0% | $27 | $1,608 | |
| 27×4 | 108 | 10% | $27 | $3,183 | |
| 10×4 | 40 | 0% | $27 | $1,072 |
Page 9- Business Front Page
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 15×8 | 108 | 25% | $27 | $3,617 | |
| 15×4 | 60 | 25% | $27 | $2,010 |
Page 10- Business II
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 15×8 | 108 | 0% | $27 | $2,894 | |
| 15×4 | 60 | 0% | $27 | $1,608 | |
| 10×4 | 40 | 0% | $27 | $1,072 | |
| 15×2 | 30 | 0% | $27 | $612 |
Page 11
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 54×8 | 432 | 20% | $27 | $13,890 | |
| 27×8 | 216 | 20% | $27 | $6,945 | |
| Colour | 15×8 | 108 | 20% | $27 | $3,473 |
| 15×4 | 60 | 20% | $27 | $1,929 | |
| 27×4 | 108 | 35% | $27 | $3,907 | |
| 10×4 | 40 | 30% | $27 | $1,393 |
Page 13
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 54×8 | 432 | 20% | $27 | $13,890 | |
| 27×8 | 216 | 20% | $27 | $6,945 | |
| Colour | 27×4 | 108 | 35% | $27 | $3,907 |
| 15×8 | 108 | 20% | $27 | $3,473 | |
| 15×4 | 60 | 20% | $27 | $1,929 |
Page 14
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| Colour | 27×8 | 216 | 90% | $27 | $10,996 |
| 15×8 | 108 | 90% | $27 | $5,498 | |
| 15×4 | 60 | 90% | $27 | $3,055 |
Metropolitan Front Page
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| Colour | 27×8 | 216 | 90% | $27 | $10,996 |
| 15×8 | 108 | 90% | $27 | $5,498 | |
| 15×4 | 60 | 90% | $27 | $3,055 |
Page 16
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Page 16 | Singal Station, small advertisment) Local and Retail) | ||||
| Colour | |||||
| Metro II | Acceptable at application Premium of 15% | ||||
Page 17
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 27×8 | 216 | 40% | $27 | $8,103 | |
| 27×8 (Khi only) | 216 | 40% | $13 | $4,051 | |
| 15×8 | 108 | 40% | $27 | $4,051 | |
| 15×8 (Khi only) | 108 | 40% | $13 | $2,026 | |
| 15×8 (Retail) | 108 | 40% | $9 | $1,302 | |
| Metro III | 15×4 | 60 | 40% | $27 | $2,251 |
| 15×4 (Khi only) | 60 | 40% | $13 | $1,125 | |
| 15×4 (Retail) | 60 | 40% | $9 | $723 | |
| 10×4 | 40 | 50% | $27 | $1,608 | |
| 10×4 (Khi only) | 40 | 50% | $13 | $804 | |
| 10×4 (Retail) | 40 | 50% | $9 | $517 | |
| 27×4 | 108 | 75% | $27 | $5,064 | |
| 27×4 (Khi only) | 108 | 75% | $13 | $2,532 |
Page 19
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| Colour | 15×8 | 108 | 30% | $27 | $3,762 |
| 15×8 (Khi only) | 108 | 30% | $13 | $1,881 | |
| 15×4 | 60 | 30% | $27 | $2,090 | |
| 15×8 (Khi only) | 60 | 30% | $13 | $1,045 | |
| 27×4 | 108 | 65% | $27 | $4,775 | |
| 27×4 (Khi only) | 108 | 65% | $13 | $2,387 | |
| 10×4 | 40 | 30% | $27 | $1,393 | |
| 10×4 (Khi only) | 40 | 30% | $13 | $697 | |
| Black /White | 15×2 | 30 | 15% | $27 | $924 |
| 15×2 (Khi only) | 30 | 15% | $13 | $462 | |
| 10×2 | 20 | 15% | $27 | $616 | |
| 10×2 (Khi only) | 20 | 15% | $13 | $222 | |
| 5×2 | 10 | 15% | $27 | $222 | |
| 5×2 (Khi only) | 10 | 15% | $13 | $154 |
Page 21
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| (Sports inside Back Page) | 27×8 | 216 | 15% | $27 | $4,630 |
| 15×8 | 108 | 15% | $27 | $2,315 | |
| Colour | 15×4 | 60 | 15% | $27 | $2,572 |
Page 22
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| Colour | 15×8 | 108 | 45% | $27 | $4,196 |
| (Sports inside Back Page) | 15×4 | 60 | 45% | $27 | $2,331 |
Sunday Rates
Combined Rates: Rs. 3675 Per Col Cm
Karachi Rates: Rs. 2500 Per Col Cm
Front Page
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Colour | Cm x Col | Percentage | |||
| Front Page Colour | 15×8 | 108 | 150% | $35 | $9,495 |
Page 2
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 15×8 | 432 | 50% | $35 | $22,789 | |
| Colour | 27×8 | 216 | 50% | $35 | $11,394 |
| 15×8 | 108 | 50% | $35 | $5,697 | |
| 15×4 | 60 | 50% | $35 | $3,165 |
Page 3
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| Colour | 27×8 | 216 | 65% | $35 | $12,534 |
| 15×8 | 108 | 65% | $35 | $6,267 | |
| 15×4 | 60 | 65% | $35 | $3,482 |
Page 4
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 54×8 | 432 | 45% | $35 | $11,014 | |
| Colour | 15×8 | 108 | 45% | $35 | $5,507 |
| 15×4 | 60 | 45% | $35 | $3,060 | |
| 27×4 | 108 | 60% | $35 | $6,087 |
Page 5
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| B&W | 15×8 | 108 | 15% | $35 | $4,368 |
| 15×4 | 60 | 15% | $35 | $2,427 | |
| 27×4 | 108 | 50% | $35 | $5,697 | |
| 10×4 | 40 | 25% | $35 | $1,758 | |
| 15×2 | 30 | 0% | $35 | $1,055 | |
| 10×2 | 20 | 0% | $35 | $703 | |
| 5×2 | 10 | 0% | $35 | $352 |
Page 6
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 54×8 | 432 | 0% | $35 | $15,192 | |
| 27×8 | 216 | 0% | $35 | $7,596 | |
| B&W | 15×8 | 108 | 0% | $35 | $3,798 |
| 15×4 | 60 | 0% | $35 | $2,110 | |
| 10×4 | 40 | 0% | $35 | $1,407 | |
| 15×2 | 30 | 0% | $35 | $1,055 | |
| 10×2 | 20 | 0% | $35 | $703 | |
| 5×2 | 10 | 0% | $35 | $352 |
Page 7
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 27×8 | 216 | 0% | $35 | $7,596 | |
| B&W | 15×8 | 108 | 0% | $35 | $3,798 |
| 15×4 | 60 | 0% | $35 | $2,110 | |
| 10×4 | 40 | 0% | $35 | $1,407 | |
| 15×2 | 30 | 0% | $35 | $1,055 | |
| 10×2 | 20 | 0% | $35 | $703 | |
| 5×2 | 10 | 0% | $35 | $352 |
Page 10
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 54×8 | 432 | 0% | $35 | $15,192 | |
| 27×8 | 216 | 0% | $35 | $7,596 | |
| B&W | 15×8 | 108 | 0% | $35 | $3,798 |
| 15×4 | 60 | 0% | $35 | $2,110 | |
| 10×4 | 40 | 0% | $35 | $1,407 | |
| 15×2 | 30 | 0% | $35 | $1,055 | |
| 10×2 | 20 | 0% | $35 | $703 | |
| 5×2 | 10 | 0% | $35 | $352 |
Business Page II
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 27×8 | 216 | 0% | $35 | $7,596 | |
| 15×8 | 108 | 0% | $35 | $3,798 | |
| 15×4 | 60 | 0% | $35 | $2,110 | |
| 27×4 | 108 | 0% | $35 | $3,798 | |
| 10×4 | 40 | 0% | $35 | $1,407 |
Business Page
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| 15×8 | 108 | 25% | $35 | $4,748 | |
| 15×4 | 60 | 25% | $35 | $2,638 |
Page 14-15
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| Colour | 54×8( Page 15 only) | 432 | 20% | $34 | $18,231 |
| 27×8 | 216 | 20% | $34 | $9,115 | |
| 15×8 | 108 | 20% | $34 | $4,558 | |
| 15×4 | 60 | 20% | $34 | $2,532 | |
| 27×4 (Page 15 omly) | 108 | 35% | $34 | $5,127 | |
| 10×4 ( Page 14 only ) | 40 | 35% | $34 | $1,829 |
Page 16
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Back Page | Cm x Col | Percentage | |||
| Colour | 27×8 | 216 | 90% | $34 | $14,433 |
| 15×8 | 108 | 90% | $34 | $7,216 | |
| 15×4 | 60 | 90% | $34 | $4,009 |
Metropolitan Front Page
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| Colour | 15×8 | 108 | 60% | $34 | $6,077 |
| Metro I | 15×8 (Khi only) | 108 | 60% | $24 | $4,134 |
Page 19
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| Metro III | 27×4 | 108 | 75% | $35 | $6,647 |
| Colour | 27×4 (Khi only) | 108 | 75% | $24 | $4,522 |
| 15×8 | 108 | 40% | $35 | $5,317 | |
| 15×8 (Khi only) | 108 | 40% | $24 | $3,617 | |
| 15×4 | 60 | 40% | $35 | $1,997 | |
| 15×4 (Khi only) | 60 | 40% | $24 | $2,010 | |
| 10×4 | 40 | 50% | $35 | $2,1101 | |
| 10×4 (Khi only) | 40 | 50% | $24 | $1,435 |
Page 20
| Page | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| Metro IV | 15×8 | 108 | 30% | $35 | $4,938 |
| Colour | 15×8 (Khi only) | 108 | 30% | $24 | $3,359 |
| 15×4 | 60 | 30% | $35 | $2,839 | |
| 15×4 (Khi only) | 60 | 30% | $24 | $1,866 | |
| 10×4 | 40 | 40% | $35 | $1,969 | |
| 10×4 (Khi only) | 40 | 40% | $24 | $1,340 | |
| 15×2 | 30 | 50% | $35 | $1,583 | |
| 15×2 (Khi only) | 30 | 50% | $24 | $1,077 | |
| 10×2 | 20 | 60% | $35 | $1,125 | |
| 10×2 (Khi only) | 20 | 60% | $24 | $766 |
Sports II
| Page 23 | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| Colour | 27×8 | 216 | 20% | $35 | $9,115 |
| 15×8 | 108 | 20% | $35 | $4,558 | |
| 15×4 | 60 | 20% | $35 | $2,532 | |
| 10×4 | 40 | 30% | $35 | $1,829 |
Sports Back Page
| Page 24 | Acceptable Size | Total Col/Cm | Premium | Base Rates | Adsotale Cost |
|---|---|---|---|---|---|
| Cm x Col | Percentage | ||||
| Colour | 27×8 | 216 | 45% | $35 | $11,014 |
| 15×8 | 108 | 45% | $35 | $5,507 | |
| 15×4 | 60 | 45% | $35 | $3,060 |